When you open your car to luxurious interiors from Hi-Tech, India's leading brands of customized car seat covers, it shouldn't surprise you to find yourself in the midst of magnificence.

At S. F. Enterprises Private Limited, our belief in the continuous pursuit of excellence in performance, quality and innovation, has led us to adopt a radical approach towards change. Add to that, our passion to bring you the finest, premium quality materials in the car upholstery space.

Hi-Tech's state-of-the-art manufacturing plant is situated at Malad, Mumbai. Our products are designed and manufactured by best-in class in-house experts with over 25 years experience and specialization in the automotive industry requirements

It's an entire world of choice that gives you the option of customizing your car interiors just the way you like it, be it colours, textures, patterns and materials. At S. F. Enterprises, we do things differently. We cater to each clients need in a customized manner and go the extra mile to deliver the best.

The last 15 years bear testament to the strength of our commitment. From 1996, Hi-Tech has attained exponential growth with our turnover having increased manifolds especially in the last 6 years.

We have high quality standards which we rigorously adhere to and we are totally committed to client satisfaction. This ensures service of the highest quality – as evidenced by the long-term stability of our business channel partners and end-customers too.

Featured Products





This orthopedic foam seat cushion by k3 will add comfort to your chair, bench, car seat, plane seat, or wheelchair. The rear cutout provides back pain relief by reducing pressure on the tailbone. Meanwhile, the ergonomically designed contour shape of the pillow promotes healthy weight distribution, right posture, proper spine alignment, and superior comfort.

Most importantly, it will not flatten out like ordinary cushions as it is made using the highest quality memory foam, for optimal support over long stretches of time. The outer cover is removable and washable.

What is Memory Foam?

Memory foam was developed in 1966 under a contract by NASA's Ames Research Center to improve the safety of aircraft cushions.. The temperature-sensitive memory foam was initially referred to as "slow spring back foam"; Yost called it "temper foam". Created by feeding gas into a polymer matrix, the foam has an open-cell solid structure that matches pressure against it, yet slowly springs.

Memory foam is polyurethane with additional chemicals increasing its viscosity and density. It is often referred to as "viscoelastic" polyurethane foam, or low-resilience polyurethane foam (LRPu). Higher-density memory foam softens in reaction to body heat, allowing it to mold to a warm body in a few minutes.

The softness & repulsing property of the foam enables the user a very comfortable and luxurious journey. No matter how much ever it is compressed, on releasing the compression, it comes back & retains its original position & shape very quickly.